It’s the conference journey, not the destination.
In ’99 when kenmorico.com first launched in my college dorm, ‘Net surfers found my site from about 10 large and popular search engines. Contrast that with Google’s 85% market share today. In ’99 search engines were unique and fun to use– edgy even. What happened?
The complete guide to separating your personal and business Facebook world with strategies and tools.
With content generation happening at ludicrous speed, you must make time to keep up. Since I bought my iPad last year I have found it more and more useful for generating content on-the-run. Find out what’s in my bag and how I operate.
Downhearted that your friends don’t like your Facebook page? Take action!
Custom Google Analytics reports for Mobile, Desktop, Keyword, Page Efficiency and more!
I talk with Hal Werner about online advertising, what’s working, the value in testing, and making beer money with Google Adsense.
The Intelligence Events section in Google Analytics can give you an overview of major events happening on your site that you may not be aware of.
What comes up in search engines when people type in your name or company? Good results? Bad results? Truth? Lies? What if you could control it with SEO? Reputation management… you can do it!
With mobile getting more and more important you can’t miss the opportunity to use all the new SEO techniques to embed location information in your pages.
Getting noticed with paid advertising only gets you so far. Injecting your company or yourself in the news in real-time gives you tremendous leverage. But to play with the big boys and get noticed there’s a problem.
If you keep up with the social media crowd there’s a lot of linkbait posts describing the end of blogging. They say status updates and new services like Google+ have killed long-form content and traditional blogs. What hyperbole!
Plot and character development are what you need. See why.
There’s talk about what works and what really works when it comes to promoting yourself online. Hal Werner and I talk about SEO, Twitter, and resume strategies that get you noticed and stuff your wallet.
What’s Klout, how does it work, and real-world examples of manipulating it to your advantage. Hal Werner and I talk about how it works with Twitter and other services. We explore how complex this one-number metric can be.
I sit down with Hal Werner as we discuss some of the benefits of using your real name as your Twitter handle.
What can we learn from large and small Google algorithm updates? Even if you follow the rules you might get hit by shrapnel.
When I looked at weak areas of my content, I found a few things I could do to improve the content of my posts. Here’s what I did that helped me.
The KCET Departures Web site highlights the history of various Los Angeles neighborhoods. The site is wonderfully art directed and deep. It uses “murals” to tell the history of neighborhoods. It combines audio, video, photos and text in an interactive experience.
There is a LOT of competition for peoples’ time. Social media forces you to think small. It FORCES distillation.