This podcasting guide covers: voice, technique, software, equipment, & platforms.
Is your audience dropping off? Do they read a few sentences of your post / content and BOUNCE? You haven’t adjusted to the new rules of storytelling. Let me show you how.
Many people will hear that organic SEO is free. That’s true – it’s just time. So what’s the best use of time if you have great content prepared and published? Link building. Why link building? Dumb and smart search engines like to see other sites link to your site as part of a voting process […]
Web site users expect video when they are searching for information. You need to stay competitive but don’t have time to create video. Solution? “Steal” it.
Discover why blogging beats creating social media posts. Your time is valuable and best spent creating blog posts. Leverage social media to amplify your core content.
I share some of my learnings and key take-aways from the SES Chicago conference (#SESchi). SEO, authorship, SEM / Paid search, B2B social media.
In this podcast episode I talk about authorship markup and author rank. Why it’s important, how to do it, and some words of encouragement.
A discussion with Hal Werner about trends with podcast promo codes, freemium, and the “theater of the mind.”