I share some of my learnings and key take-aways from the SES Chicago conference (#SESchi). SEO, authorship, SEM / Paid search, B2B social media.
Marketing articles by Ken Morico. Social Media, SEO, Content Marketing, Conversion Optimization, Link Building, Instagram & Facebook optimizations. This is a fluff-free zone!
Struggling to get your social media posts unique? Fret not! Hal Werner and I discuss the craft of social media writing and “comfy spaces” to get you to social media nirvana.
I talk with Hal Werner about the success of “Shock Tweets.” What makes a “Shock Tweet” and how can we make it work for us? We debunk the myth that tweets need links to gain traction.
Drive users to your opt-in landing page without driving them crazy. Professional Opt-in is for the new slow-sell economy. Get it now.
Downhearted that your friends don’t like your Facebook page? Take action!
Custom Google Analytics reports for Mobile, Desktop, Keyword, Page Efficiency and more!
Professional Share is a free WordPress plugin that is optimized for the social media buttons that professionals and B2B companies need most. It’s optimized for speed with proper placements for posts and pages.
I talk with Hal Werner about online advertising, what’s working, the value in testing, and making beer money with Google Adsense.
I sit down with Hal Werner to discuss pros and cons of the leading social media power tools for professionals – HootSuite and Tweetdeck.
In this podcast episode I talk about authorship markup and author rank. Why it’s important, how to do it, and some words of encouragement.
The Intelligence Events section in Google Analytics can give you an overview of major events happening on your site that you may not be aware of.
What comes up in search engines when people type in your name or company? Good results? Bad results? Truth? Lies? What if you could control it with SEO? Reputation management… you can do it!
With mobile getting more and more important you can’t miss the opportunity to use all the new SEO techniques to embed location information in your pages.
Creating a WordPress Multisite for a client I came across an issue when trying to prevent flash files (.swfs) from being cached (stored by the browser).
HTML5 video is still a mess. 3, possibly 2 video formats, incomplete browser support, and bad UI for Android devices. Not all is lost.
If you keep up with the social media crowd there’s a lot of linkbait posts describing the end of blogging. They say status updates and new services like Google+ have killed long-form content and traditional blogs. What hyperbole!
Get highlighted in Google search results with an author image. Bolster all your online content written by you. Claim your rightful glory!
There’s talk about what works and what really works when it comes to promoting yourself online. Hal Werner and I talk about SEO, Twitter, and resume strategies that get you noticed and stuff your wallet.
What’s Klout, how does it work, and real-world examples of manipulating it to your advantage. Hal Werner and I talk about how it works with Twitter and other services. We explore how complex this one-number metric can be.
I sit down with Hal Werner as we discuss some of the benefits of using your real name as your Twitter handle.