Want to expand your reach with a limited budget or you already have tons of cash and want to effectively scale up? Impacted by Coronavirus and looking for creative ways replace people with software processes? Ken Morico and Ty Weaver have some ideas…
Social Media
Optimize Your Instagram Because Everyone is Now Watching
People are more interested in learning about you through your Instagram feed than via Facebook or Twitter. This is a recent change and you, as someone with a business or presence on the Web, should take care to build an expressive Instagram profile. Take action NOW!
Snapchat Going Silent?
Hal Werner and I discuss the viability of Snapchat as a social media platform.
HOW TO: Separate Personal and Business with Facebook Pages
The complete guide to separating your personal and business Facebook world with strategies and tools.
Time Constrained? Pick a Social Media Side
Splitting your time between social networks, mastering none?
How Disciplined Blogging Obliterates Social Posting
Discover why blogging beats creating social media posts. Your time is valuable and best spent creating blog posts. Leverage social media to amplify your core content.
Twitterstalk Your Way to Influence
Want to get more influence on Twitter? Get organized and use lists! I talk with Hal Werner about tactics and tools.
Create Memorial Pages Using Facebook Groups
When my uncle passed away recently I decided to setup a memorial Facebook Group for him. A combination of media elements in Facebook Groups lets you build a full picture of the person you are memorializing. See what I built.
Social Smithing – How to Find Your Social Media Voice
Struggling to get your social media posts unique? Fret not! Hal Werner and I discuss the craft of social media writing and “comfy spaces” to get you to social media nirvana.
Shock Tweets – Get Outrageous Twitter Results
I talk with Hal Werner about the success of “Shock Tweets.” What makes a “Shock Tweet” and how can we make it work for us? We debunk the myth that tweets need links to gain traction.
Win Back Friends that Didn’t Like Your Facebook Page
Downhearted that your friends don’t like your Facebook page? Take action!
Social Media Power Tools
I sit down with Hal Werner to discuss pros and cons of the leading social media power tools for professionals – HootSuite and Tweetdeck.
Blogging is Dead. Again?
If you keep up with the social media crowd there’s a lot of linkbait posts describing the end of blogging. They say status updates and new services like Google+ have killed long-form content and traditional blogs. What hyperbole!
It’s Good to be the King of Klout
What’s Klout, how does it work, and real-world examples of manipulating it to your advantage. Hal Werner and I talk about how it works with Twitter and other services. We explore how complex this one-number metric can be.
Get Real with Twitter – Benefits of Using your Given Name
I sit down with Hal Werner as we discuss some of the benefits of using your real name as your Twitter handle.
The New Digital Storytelling – On the Road with Twitter
Armed with an iPhone and Twitter, I had the tools to bring Kerouac’s true vision of improvisational storytelling to life – in real time.
Effective Twitter Bios – Know Thyself (and the competition)
There is a LOT of competition for peoples’ time. Social media forces you to think small. It FORCES distillation.
More Users, More Money, More Facebook
With Facebook reaching 300 million users and now making money, is Web 2.0 saved?