despite trying every tactic to get reach, your wheels are spinning and your social accounts are getting no traction. You need discipline, NOT tools for social media management. Let me explain why.
Small and large businesses that had an easy time generating revenue using Facebook Ads will now have to shift. What will they do?
Want to expand your reach with a limited budget or you already have tons of cash and want to effectively scale up? Impacted by Coronavirus and looking for creative ways replace people with software processes? Ken Morico and Ty Weaver have some ideas…
People are more interested in learning about you through your Instagram feed than via Facebook or Twitter. This is a recent change and you, as someone with a business or presence on the Web, should take care to build an expressive Instagram profile. Take action NOW!
Hal Werner and I discuss the viability of Snapchat as a social media platform.
The complete guide to separating your personal and business Facebook world with strategies and tools.
Splitting your time between social networks, mastering none?
Discover why blogging beats creating social media posts. Your time is valuable and best spent creating blog posts. Leverage social media to amplify your core content.
Want to get more influence on Twitter? Get organized and use lists! I talk with Hal Werner about tactics and tools.
When my uncle passed away recently I decided to setup a memorial Facebook Group for him. A combination of media elements in Facebook Groups lets you build a full picture of the person you are memorializing. See what I built.
Struggling to get your social media posts unique? Fret not! Hal Werner and I discuss the craft of social media writing and “comfy spaces” to get you to social media nirvana.
I talk with Hal Werner about the success of “Shock Tweets.” What makes a “Shock Tweet” and how can we make it work for us? We debunk the myth that tweets need links to gain traction.
Downhearted that your friends don’t like your Facebook page? Take action!
I sit down with Hal Werner to discuss pros and cons of the leading social media power tools for professionals – HootSuite and Tweetdeck.
In this podcast episode I talk about authorship markup and author rank. Why it’s important, how to do it, and some words of encouragement.
If you keep up with the social media crowd there’s a lot of linkbait posts describing the end of blogging. They say status updates and new services like Google+ have killed long-form content and traditional blogs. What hyperbole!
What’s Klout, how does it work, and real-world examples of manipulating it to your advantage. Hal Werner and I talk about how it works with Twitter and other services. We explore how complex this one-number metric can be.
I sit down with Hal Werner as we discuss some of the benefits of using your real name as your Twitter handle.
There is a LOT of competition for peoples’ time. Social media forces you to think small. It FORCES distillation.
With Facebook reaching 300 million users and now making money, is Web 2.0 saved?
