Be a Great Marketing Client and Lower Your Costs

Score lower turnover, reduced costs, + bonus service.


Be a great CLIENT and score lower turnover, reduced costs, + bonus service. Here's my take after 2 decades of consulting:

  • Treat your vendor as a true partner
  • Care about your consultant's well-being and ask about personal life when appropriate
  • Pay the invoice early
  • Communicate quickly
  • Give a heads-up on upcoming work
  • Refer other people to your consultant

You'll be surprised how a little caring can benefit you and your business.