Solopreneurs Need Coworking Spaces
Remote work is great, but it's time to get down to business.
By Ken Morico on I work remotely helping clients achieve business success through digital marketing tactics like PPC and Web Development.
Remote work used to be a luxury. Now, it's more commonplace and accepted. I still think if the economy trends down it will no longer be offered as an option by many employers.
I'll also say having small children around changes the dynamic SIGNIFICANTLY. I'm paying to be in an office right now... a co-working space. The modern coworking space, or shared office, was pioneered by the famous WeWork company.
All in, remote work is fantastic. Just plan some social interactions. Having an animal around helps...
Coworking spaces reduce overhead costs, improve productivity, and allow for providential encounters for business development.
I strive to lower costs for my clients. One way I do it is I don't pay for full office spaces or stringent leases. I pay for what I need and nothing more. I can pay daily fees or monthly. Coworking spaces are often flexible. The flexibility also enables me to be in virtually any city in the world and have a conference room to meet my clients.
How Much Do I Pay for a Coworking Space?
I generally pay $60 - $600/month for flexible coworking spaces.
What's it Like Being in a Coworking Space?
Coworking spaces are often creative spaces that are professionally designed. They can be inspiring places to work at while providing great perks like gourmet coffees and craft beers.
Coworking spaces often have different "nooks" where people can move and feel like they are in a separate space. Maybe one area is like a library. Or another area is like a coffeeshop. Or another area is like a diner booth. Changing spaces can help change your mindset.
How Do Coworking Spaces Benefit Digital Marketing Clients?
Coworking spaces around the world allow me to visit clients where they are... or where they want to be. Oftentimes consulting companies won't visit clients because it is too costly or their client doesn't bring in enough revenue. I believe all clients deserve in person meetings where possible and coworking spaces allow me to deliver enhanced client interactions.
Coworking spaces combined with a work from home / work from anywhere policy is sweet.
I encourage my clients to utilize coworking spaces for themselves and reap efficiency benefits.